Hairdressing; it’s a skilled, highly entrepreneurial profession and the biggest and most powerful sector in the £28bn-a-
year British beauty industry. Now Malcolm Murphy Hair have demonstrated they are not only a leader in their
Leicester location but a hairdressing powerhouse, beating off nationwide competition to earn a finalist place in not
one but two categories of the prestigious Most Wanted Awards.
Presented by leading industry magazine Creative HEAD and 20 years old in 2020, Most Wanted recognises the most
accomplished individuals, teams and salons leading the way in British and Irish hairdressing – the talents impressing
with their creative and commercial skills, building business through inspirational teamwork and playing a vital role in
their local communities.
14 categories celebrate success across a multitude of disciplines and entries are judged by experts from across the
board. This year’s panels included Sonia Haria, beauty director of the Telegraph Group; Claudia Croft, deputy editor of
10 Magazine and contributing editor for Vogue; Anna Teal, business development director of global brands at
Walgreen Boots Alliance and the global CEO at Aromatherapy Associates; plus a host of industry influencers including Paul Percival, owner of Percy; Reed salon; Zoë Irwin, creative director at John Frieda Salons, and session stylists Ken O’Rourke, Anna Cofone and Tyler Johnston.
Malcolm Murphy Hair is one of five finalists in both the Best Salon Team and Best Local Salon categories, earning a
place at the Most Wanted Grand Final on Sunday 29 November at Printworks – the atmospheric space that once
delivered the Metro and Evening Standard newspapers to London. Here, 750 hairdressing VIPs, fashion A-listers,
leading talent agents, business magnates and influential beauty and fashion editors will gather to crown the
hairdressing stars of 2020.
Alongside a coveted Most Wanted Trophy, this year’s winners will receive a year’s worth of profile-boosting coverage
in Creative HEAD and its associated titles, websites and live events, resulting in worldwide recognition.
And success opens doors to opportunity – past winners have gone on to represent global brands, work alongside
respected retailers, lead Fashion Week teams in London, New York, Paris and Milan, get slots on prime-time TV and
collaborate with the world’s most coveted designers. To become a Most Wanted winner really is career-affirming.
“Even in this very unorthodox year the magnificent response from entrants was mind-blowing. We’re so proud of
everyone who took the decision to go for MWIT – and especially to these finalists, who represent such exciting
times ahead for British and Irish hairdressing.”– Catherine Handcock, publisher, Creative HEAD